The designers who juggling between the needs of the user, business, and stakeholder and ends up trying to accommodate all of those. But that’s the fun of designing!
6 years, 10+ teams, one long-running argument with dropdown menus. Full résumé on request.
2022 - Now
Telkom Indonesia
UX Designer
Designed and optimized digital experiences across multiple platforms, driving design consistency, improved usability, and an 8% increase in user retention.
2021 - 2022
Vidio
Product Designer
Optimized Vidio’s ad monetization and content discovery experiences, driving a ~6% recommendation CTR and ~10% improvement in ad viewability.
2021
Giza Lab
UX Researcher Intern
Delivered actionable UX research insights for three clients and executive-level internal strategy.
2020 - 2021
Pateron Indonesia
UI/UX Designer Intern
Spearheaded mobile-responsive design and design system development, translating designs into actionable user flows.